With 58 percent in Europe and 56 percent in North America, business intelligence competence centers have now emerged as the driving force behind Hadoop initiatives by some distance. Special organizational units, such as data science teams and big data labs, are becoming more commonplace, especially in Europe.
In contrast, IT application development and independent departments for digitalization and innovation are driving Hadoop initiatives in North America. On the whole, pure IT departments are losing ground as a key driver. One reason for this could be the high demand for accessing data in business departments. This development primarily involves organizational units that have closer ties to business departments or specialize in analytics.