IBM Cognos Analytics

IBM Cognos Analytics is a web-based product for formatted reporting, dashboards, ad hoc reporting and analysis based on a central end-to-end platform for administration, data preparation and modeling. A completely revamped UI was introduced in version 11 including the interactive viewer and the capability to search and navigate content and build new reports, dashboards and data modules. Data modeling (and data preparation) for business users has become a central capability of the Cognos Analytics platform, which is a clear shift from the developer-oriented Framework Manager.

IBM is one of the world’s largest vendors of IT hardware, software and services. The company, which generated 77 billion USD in revenues in 2019, has a global workforce of approximately 380,000 em-ployees and is active in over 170 countries. At the end of 2007, IBM purchased the software vendor Cognos, making Cognos BI (now Cognos Analytics) the center of its BI product portfolio and Cognos TM1 (now Planning Analytics) the strategic solution for planning and performance management.

IBM offers a comprehensive portfolio of on-premises and cloud BI, performance management (planning, financial consolidation, disclosure management) and advanced analytics solutions. The core offering of IBM’s analytics portfolio consists of Cognos Analytics, Planning Analytics and Watson Studio. This product review focuses solely on IBM Cognos Analytics, IBM’s integrated end-to-end analytics and BI platform.

User & Use Cases

Customers mainly use IBM Cognos Analytics for standard and enterprise reporting (98 percent) and ad hoc query (83 percent). Dashboards together with analytics applications (71 percent) are followed by analysis (56 percent). IBM Cognos Analytics targets large corporations and mid-sized companies across all industries. 54 percent of our sample of IBM Cognos Analytics customers come from large companies (2,500+ employees). A median of 160 users and an impressive mean of 2,039 users show that there are many large-scale implementations.

Current vs. planned use

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5 products most often evaluated in competition with IBM Cognos Analytics

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Percentage of employees using IBM Cognos Analytics

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Number of users using IBM Cognos Analytics

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Tasks carried out with IBM Cognos Analytics by business users

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Company size (number of employees)

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IBM Cognos Analytics

Peer Groups Large global enterprise BI platforms, Large international BI vendors
VendorIBM
Number of responses52
ProductIBM Cognos Analytics
OfficesGlobal offices in more than 170 countries worldwide
Employees380,000+
CustomersNot available
Revenues (2019)$77 billion
Websitewww.ibm.com